BMW unveils 2024 M340i in India, priced at Rs 74.90 lakh

BMW has introduced the 2024 M340i performance sedan in India, priced at Rs 74.90 lakh (ex-showroom), which is Rs 2 lakh more than the previous model. Although the price increase doesn't bring any major mechanical updates, there have been some changes in the design and features of the sedan. The M340i is locally assembled at BMW's Chennai plant, and bookings are now open. Interested buyers can reserve their cars online through BMW's website or at authorized dealerships across the country.

The 2024 BMW M340i is powered by a 3.0-litre six-cylinder turbo-petrol engine paired with 48V mild-hybrid technology, producing 369bhp and 500Nm of torque. While the engine remains unchanged, the sedan now features M Adaptive Suspension as standard, improving the ride quality. Power is sent to all four wheels through an 8-speed automatic gearbox, allowing the M340i to reach 100 km/h in just 4.4 seconds, making it the fastest petrol-powered car in India.

The 2024 BMW M340i receives several design updates, including attractive 19-inch Jet Black alloy wheels and two new vibrant paint options, Arctic Race Blue and Fire Red. The familiar colors of Fluid Gray and Black Sapphire are still available. The front features sharp headlamps with distinctive L-shaped daytime running lights, a blacked-out grille and an aggressive bumper for a sporty look. Inside the car there is a 14.9-inch touchscreen infotainment system with the latest 8.5 operating system, offering wireless Android Auto and Apple CarPlay. Other interior improvements include new leather upholstery with contrast stitching, a redesigned three-spoke steering wheel, and updated air conditioning vents.

Competition In the performance sedan segment, the 2024 BMW M340i faces strong rivals including the Audi S5 and Mercedes-AMG C 43. These models offer similar high-performance capabilities, making them a tough choice for buyers looking for a blend of power, luxury. And advanced features in this segment.